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ITI 524 - IT Intro to Generative Artificial Intelligence (GenAI)

Course Outline:

Course Description:

This introductory course will provide students considering a career in Data Analytics, Generative AI (GenAI), and Artificial Intelligence (AI) with a comprehensive overview of the topic, including both the potential benefits and pitfalls of these technologies.

Students will learn about the latest trends, concepts,and technologies in GenAI/AI and how they are used to solve real-world problems by analyzing data in real-time. The course will also cover key terms and technologies common to GenAI/AI and provide case studies of how GenAI/AI is used in different industries.

Prerequisites:

None

Required Textbook & Materials

REQUIRED

None

Materials:

Please bring a Flash Drive/Memory Stick 512MB or larger to class which will enable you to save your class work.

Meeting Information:

  • Days:   Gaithersburg Business Training Center, Gaithersburg, MD
  • Day:   Tuesday &, Thursday
  • Dates:   6/10/2025 & 6/12/2025

Lesson Plan:

Session 1 - 6/10/2025

  • Define Artificial Intelligence (AI) and Generative AI (GenAI)
  • Explain the latest trends in GenAI/AI
  • Identify and describe key concepts in GenAI/AI

Session 2 - 6/12/2025

  • Understand the different technologies used in GenAI/AI.
  • Understand the potential technical pitfalls of GenAI:
    • Hallucination
    • Temperature
    • Bias
  • Review GenAI Applications by Type and Industry Use
  • Industry Risks and Concerns
  • GenAI Concerns
  • Job Market
  • AI Future

Class Presentations

Session, Chapter, Presentation, PDFs
Session Name PowerPoint Presentation
1 Course Introduction
1 GenAI Session 1
2 GenAI Session 2

GenAI Links

GenAI Applications by Output Type

GenAI - Text-Based Output
Application Description Example Tools/Models
Text Generation Produces human-like text responses ChatGPT
Claude
Gemini
Mistral
Summarization Condenses long content into shorter summaries. GPT-4
BART
Claude
Translation Translates between languages. Google Translate
DeepL
GPT-4
Text Completion Completes partially written sentences or paragraphs. GPT-3.5 Turbo
GPT-4
Sentiment Analysis Analyzes emotions or opinions in text. Hugging Face Transformers
Code Generation Writes code from natural language prompts. GitHub Copilot
Amazon Q (CodeWhisperer)
Cody
Question Answering Answers queries based on context or knowledge base. LangChain QA agents
GPT-4
RAG systems


GenAI - Image-Based Output
Application Description Example Tools/Models
Image Generation Creates images from text prompts. DALL·E 3
Midjourney
Stable Diffusion
Image Editing Modifies or enhances images. Adobe Firefly
Runway ML
DALL·E inpainting
Style Transfer Applies visual styles from one image to another. DeepArt
Prisma
Image Captioning Generates textual descriptions of images. BLIP
OpenAI CLIP
GPT
Object Detection / Recognition Identifies objects in an image. YOLOv7
Detectron2


GenAI - Audio-Based Output
Application Description Example Tools/Models
Speech Synthesis (TTS) Converts text into spoken voice. ElevenLabs
Amazon Polly
Google TTS
Voice Cloning Mimics a specific voice. Descript Overdub
Resemble.ai
Music Generation Composes original music from prompts. Suno AI
AIVA
MuseNet
Audio Enhancement Denoises or improves sound quality. Adobe Podcast Enhance
Dolby.io


GenAI - Video-Based Output
Application Description Example Tools/Models
Video Generation Creates videos from text or images. Runway Gen-2
Pika Labs
Synthesia
Lip Syncing / Talking Avatars Syncs avatars with voice. HeyGen
D-ID
Synthesia
Video Editing AI-assisted cutting, transitions, effects. Runway Gen-2
Adobe Premiere AI
Motion Capture / Animation Tracks and animates movement. RADiCAL
Move.ai


GenAI - Multimodal / Cross-Modal-Based Output
Application Description Example Tools/Models
Multimodal Q&A Processes images + text for responses. GPT-4o
Gemini
Claude 3 Opus
AR/VR Content Creation AI-generated immersive experiences. NVIDIA Omniverse
Spline AI
Digital Twins Creates simulations of real-world entities. Siemens
Unity ML tools

GenAI Applications by Industry

GenAI - Healthcare
Application Description Example Tools/Models
Medical Documentation Generate patient notes and summaries. Nuance DAX
Nabla Copilot
Clinical Decision Support Assist diagnosis or treatment plans using medical data. MedPaLM
IBM Watson Health
Medical Imaging Enhance and interpret scans (X-rays, MRIs). Arterys
Aidoc
Drug Discovery Simulate molecular interactions and design compounds. Insilico
DeepMind AlphaFold
Patient Engagement AI chatbots for scheduling, FAQs, symptom checks. Babylon Health
Ada Health


GenAI - Finance & Banking
Application Description Example Tools/Models
Report Generation Automate earnings summaries, financial statements. BloombergGPT
Risk Modeling Predict fraud or credit default scenarios. H2O.ai
SAS GenAI
Chatbots / Virtual Advisors Client support and investment guidance. Kasisto
Amelia
Sentiment Analysis Analyze market sentiment in news/social media. MarketPsych
Accern
Personalized Finance Budgeting and insights based on user behavior. Cleo
Copilot AI


GenAI - Education
Application Description Example Tools/Models
AI Tutoring Personal tutors for students in various subjects. Khanmigo
Scribe AI
Content Creation Generate quizzes, lesson plans, and summaries. Quizlet Q-Chat
MagicSchool
Language Learning Conversational AI for speaking and writing practice. Duolingo Max
Speak
Essay Feedback AI reviews grammar, structure, and content. Grammarly
WriteLab
Accessibility Tools Text-to-speech or summarization for diverse learners. Read&Write
Whisper AI


GenAI - Media & Entertainment
Application Description Example Tools/Models
Script Writing Generate storylines, scenes, or full scripts. ChatGPT
Sudowrite
Music Creation Compose music tracks or soundscapes. Suno AI
AIVA
Video Generation Produce content or avatars from text. Pika Labs
Runway ML
Synthesia
Game Design Generate environments, characters, dialogue. Scenario.gg
Inworld AI
Personalized News AI-curated content feeds. Artifact
Feedly AI


GenAI - Retail & E-Commerce
Application Description Example Tools/Models
Product Descriptions Auto-generate SEO-optimized listings. Jasper
Copy.ai
Virtual Try-On Generate simulations of users with products. Zyler
Vue.ai
Personalized Recommendations Tailored shopping suggestions using behavior data. Amazon Personalize
Coveo
Visual Search Search by image rather than text. Google Lens
Syte
Chatbots Pre/post-sale support, product inquiries. Ada
Gorgias
Drift


GenAI - Manufacturing & Supply Chain
Application Description Example Tools/Models
Predictive Maintenance Use sensor data to forecast equipment failure. SparkCognition
Uptake
Supply Chain Optimization AI modeling of logistics and demand. Llamasoft
o9 Solutions
Digital Twin Simulation Simulate factory environments. Siemens
NVIDIA Omniverse
Automated Design Generate product blueprints or iterations. Autodesk Dreamcatcher




GenAI - Government & Public Sector
Application Description Example Tools/Models
Policy Drafting AHelp write legislation, policies, or public statements. ChatGPT
GovTech platforms
Public Service Chatbots Virtual assistants for citizens. NYC's MyCity chatbot
Threat Detection Analyze data for security risks or misinformation. Primer AI
Palantir
Smart City Planning Generate traffic or zoning simulations. UrbanFootprint
CityFormLab


GenAI - HR & Talent Management
Application Description Example Tools/Models
Resume Screening Match applicants to job descriptions using NLP. HireVue
Pymetrics
Job Description Writing Automate writing inclusive, targeted JDs. Textio
Jasper
Interview Coaching AI-based mock interviews. Interview Warmup (Google)
Yoodli
Employee Feedback Analysis Summarize employee engagement surveys. Lattice AI
Culture Amp


GenAI - GovTech Platforms
Name Description
CivicPlus Offers tools for website development, online forms, and citizen engagement. 
Accela Provides a platform for government operations, including permitting, licensing, and citizen services
GovPilot Tailored shopping suggestions using behavior data.
CentralSquare Technologies Offers solutions for public administration and public safety.
ClearGov Inc. TSpecializes in budgeting and licensing process simplification for local governments.
Esri Provides GIS and spatial technology solutions for governments.
Avenu Insights & Analytics Helps governments increase revenue, improve operations, and build community trust.
BondLink A platform for debt management and investor engagement in the municipal bond market. 
Citibot Provides AI-powered chatbots for local government customer service.
GovStack A global community focused on the digitalization of public sector infrastructure.

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